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Honda Invests £200m to make UK the Global Production Hub for New Civic
Honda Invests £200m to make UK the Global Production Hub for New Civic

Honda Invests £200m to make UK the Global Production Hub for New Civic

Added to MTDCNC by '360' Training Academy on 18 September 2016

In its 30th year of UK manufacturing, Honda has now unveiled the 10th generation of its popular Honda Civic at the company’s UK manufacturing base in Swindon. The launch of the new Civic and the £200m investment to manufacture the new model is another Post-Brexit boost for the UK's manufacturing sector.

Honda of the UK Manufacturing (HUM) has recently become the global production hub for the new Civic hatchback, with the model set to be exported to more than 70 countries around the world, including European markets, North America and Canada. Exports to the US are already well underway.  

The Swindon plant is Honda’s flagship production facility in Europe, employing 3,600 people. This plant plays a key role in Honda’s global manufacturing network and the additional £200m investment now brings Honda’s total investment in HUM to a staggering £2.2 billion since 1989.

 Katsushi Inoue, President and Chief Operating Officer of Honda Motor Europe said: “As we reveal this new Civic, we look forward with confidence as we expand the role of our Swindon manufacturing plant. Honda has made significant investments in this facility and this next step is an important endorsement of the skills and expertise of our workforce. We’re also setting out a clear and sustainable future role for HUM, broadening our export markets beyond Europe.”

The Civic is Honda's biggest selling vehicle worldwide and this latest generation is the result of one of the most comprehensive new model developments ever undertaken by the brand. The level of investment and the encouraging comments of Katsushi Inoue certainly add to the dispersion of any concerns that Brexit doom merchants would have over the future of the UK's manufacturing base.  

The launch of the 10th generation Civic builds upon Honda’s strong recent sales performance in Europe. Honda is Europe’s fastest growing mainstream brand in 2016 with sales growing by 33% compared to 2015.

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